Our Friends of Nest summer mailer brought a little beauty (and sustainability) straight to clients’ doorsteps. Each card included a wildflower seed coaster ready to plant in a garden or pot. By encouraging clients to “plant, grow, and strengthen” alongside Nest, the mailer created a memorable, hands-on touchpoint that went beyond traditional mail. The response was enthusiastic, with clients sharing photos of their blooms and appreciating the thoughtful, locally rooted gesture. For agents, the mailer reinforced Nest’s commitment to community connections in a fresh and creative way.
